By using this site you agree to the use of cookies for analytics and personalised content. Learn more.
The interconnection between TV programming and search behaviour isn’t new. In order to fully understand the link between performance and impact of multi-screen synchronisation, iProspect and Dentsu Aegis Network commissioned two separate studies.
iProspect's proprietary consumer research study reveals a single theme: people of all demographic, gender or age, increasingly expect a personalized, adaptive and valuable retail experience.
Research by iProspect, in partnership with independent market research specialist Coleman Parkes Research, shows there is no age-based digital divide.
Subscribe to our newsletter.
See how we’re driving digital performance for the industry’s leading advertisers.
See case studies Our WorkAcross the globe, we make digital marketing human by bringing everything together - creating the connections brands need to stay ahead, and giving businesses a tangible advantage in today's world.
Read moreWe've brought our articles and white papers together in one place, so you can find out what's new and exciting in the world of digital.
Read our blog
