iProspect Logo

News + Views

Humanity and society have only advanced because we are able to imagine a different world. Change is inherently in our DNA.

All Topics

Our collections

Latest at iProspect

Insights

Fighting for Attention in a Multi-Screen World

The interconnection between TV programming and search behaviour isn’t new. In order to fully understand the link between performance and impact of multi-screen synchronisation, iProspect and Dentsu Aegis Network commissioned two separate studies.

Insights

Future Focus 2019: Searching for Trust

Insights

Personal, Adaptive, Valuable: The Future of Retail

iProspect's proprietary consumer research study reveals a single theme: people of all demographic, gender or age, increasingly expect a personalized, adaptive and valuable retail experience.

Insights

One-Click Social Commerce

Insights

The Ageless Internet: From Silver Surfers to Golden Geeks

Research by iProspect, in partnership with independent market research specialist Coleman Parkes Research, shows there is no age-based digital divide.