“Trust in you” is the central motto of DMEXCO 2019. The EMEA’s leading tech summit with focus on marketing and digital business will emphasize the importance of trust in the further development of the digital economy. Companies need the trust of users in order to offer successful products and services. Users must be able to trust that companies treat their data respectfully and responsibly. In addition the industry needs the confidence of society that digitisation will bring more advantages than disadvantages.
