We use cookies to personalise content, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners If you want to change your cookie setting, please see the ‘how to reject cookies’ section of our Cookies Notice. Otherwise, if you agree to our use of cookies, please continue to use our website. To learn more, view our Cookies Notice.
Alistair Dent, Head of Product Strategy at iProspect UK, talks to Search Engine Land about using search data in marketing and how you can do this without spending a huge amount of money.
This article was published on Search Engine Land which you can read by clicking on the link below:
www.searchengineland.com/importance-search-data-marketing-214840
