Humanity and society have only advanced because we are able to imagine a different world. Change is inherently in our DNA.
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Barry Loughran, Head of SEO at iProspect Manchester looks into Google's People Also Ask feature in a finance case study.
Perhaps the hottest topic currently in the industry, digital transformation is on everyone's lips these days. Driven by the digitisation of consumer behaviours, from shopping to entertainment to management of their lives, digital transformation has become an imperative for virtually every business. And with $1.97 trillion forecasted to be spent on some facet of digital transformation in 2022, there are a lot of technology vendors, consultancies, agencies and more pushing hard to take a slice of all this action.
